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Yotpo vs Trustpilot
Both sit in reviews & reputation. Here is how they differ on the things you can actually check.
On price: Yotpo starts $10 a month cheaper than Trustpilot ($89 against $99, 10% less) on its Starter tier. Both figures were read from the vendors' own pricing pages on the dates shown below.
Yotpo
yotpo.com
Product reviews, photo and video UGC, SMS and loyalty for online retail, deeply integrated with store platforms.
Free planReviews & Reputation
Visit YotpoTrustpilot
business.trustpilot.com
Open consumer review platform with invitation automation, widgets and Google Seller Ratings integration.
Free planReviews & Reputation
Visit Trustpilot| Yotpo | Trustpilot | |
|---|---|---|
| Entry price | $89/mo | $99/mo |
| Entry plan | Starter | Starter |
| Paid annually | — | $99/mo |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Reviews & Reputation | Reviews & Reputation |
| Around since | 2011 | 2007 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Yotpo vs Trustpilot, answered
- Is Yotpo cheaper than Trustpilot?
- Yes. Yotpo starts at $89 a month against Trustpilot's $99, 10% less. Trustpilot's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do Yotpo or Trustpilot have a free plan?
- Both do. Yotpo and Trustpilot each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Yotpo and Trustpilot?
- Yotpo: Product reviews, photo and video UGC, SMS and loyalty for online retail, deeply integrated with store platforms. Trustpilot: Open consumer review platform with invitation automation, widgets and Google Seller Ratings integration.
