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Yotpo

Reviews and UGC for e-commerce

Free plan availableReviews & ReputationSince 2011
from $89/moVisit yotpo.com

What Yotpo is

Product reviews, photo and video UGC, SMS and loyalty for online retail, deeply integrated with store platforms.

People use it to

Current offers

Free plan

Free plan, no card required

Ongoing free tier published by the vendor. Limits vary by plan.

Yotpo alternatives

Other tools in reviews & reputation that cover similar ground. Full comparison.

Trustpilot

business.trustpilot.com

The public review platform buyers check

from $99/moFree plan

Podium

podium.com

Lead capture, texting and reviews for local business

Custom pricingPaid

Birdeye

birdeye.com

Reputation management for multi-location brands

Custom pricingPaid

Where Yotpo sits on price

Entry prices across Reviews & Reputation, cheapest first.

What Reviews & Reputation costsEntry price a month, cheapest first

9 of these 11 prices were read from the vendor's own pricing page; the rest are marked * and are indicative. The median is taken across the 8 verified prices in Reviews & Reputation. 4 more tools in this category do not publish an entry price and are not plotted. Showing the 10 cheapest.

Yotpo pricing questions

How much does Yotpo cost?
Yotpo starts at $89 a month on its Starter plan, billed monthly. That figure was read from yotpo.com's own pricing page on 21 September 2026.
Does Yotpo have a free plan?
Yes. Yotpo publishes an ongoing free tier — not a countdown trial. Limits vary by plan, so check what the free tier covers before you commit.
What is Yotpo used for?
Product reviews, photo and video UGC, SMS and loyalty for online retail, deeply integrated with store platforms. People mainly use it to collect reviews, show reviews on a site, collect customer photos.
What are the best alternatives to Yotpo?
The closest alternatives in the same category are Trustpilot, Podium, Birdeye, Praising. Praising starts lower at $19 a month. Trustpilot and Praising publish a free plan.