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Auth0

Identity as a service

Free plan availableSecurity & PrivacySince 2013
from $35/moVisit auth0.com

What Auth0 is

Authentication, authorisation, SSO and enterprise connections with extensive customisation. Okta-owned.

What Auth0 has cost

We have read this pricing page 12 times since Aug 2021, including archived copies of it. Each figure below was pulled from the page itself, not from a summary of it.

  1. $23/moAug 2021 – Jan 2024 · B2C - Essentials · 6 readings · archived page
  2. The entry plan changed name here, from B2C - Essentials to Essentials. That is a different plan, so the two prices are not a rise or a cut.

    $35/moJul 2024 – Sept 2026 · Essentials · 6 readings · archived page

Gaps are ours, not the vendor's: where a capture was unreadable, or the price could not be tied to a plan at all, no reading was recorded rather than a guess. See every price change we can stand behind.

Price held · 2 years

Auth0 Essentials has cost $35/mo since July 2024.

6 readings of its own pricing page agree, starting from the July 2024 capture. How the award works

Show this badge on your siteAuth0: price held since July 2024, verified by saasdealer
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People use it to

Current offers

Free plan

Free plan, no card required

Ongoing free tier published by the vendor. Limits vary by plan.

Auth0 alternatives

Other tools in security & privacy that cover similar ground. Full comparison.

Cloudflare

cloudflare.com

The network in front of your site

from $25/moFree plan

1Password

1password.com

Password management teams actually adopt

from $2.99/moFree trial

Bitwarden

bitwarden.com

Open-source password manager, free forever

from $1.65/moFree plan

Where Auth0 sits on price

Entry prices across Security & Privacy, cheapest first.

What Security & Privacy costsEntry price a month, cheapest first

11 of these 13 prices were read from the vendor's own pricing page; the rest are marked * and are indicative. The median is taken across the 10 verified prices in Security & Privacy. 4 more tools in this category do not publish an entry price and are not plotted. Showing the 10 cheapest.

Auth0 pricing questions

How much does Auth0 cost?
Auth0 starts at $35 a month on its Essentials plan, billed monthly. That figure was read from auth0.com's own pricing page on 21 September 2026.
Does Auth0 have a free plan?
Yes. Auth0 publishes an ongoing free tier — not a countdown trial. Limits vary by plan, so check what the free tier covers before you commit.
What is Auth0 used for?
Authentication, authorisation, SSO and enterprise connections with extensive customisation. Okta-owned. People mainly use it to add authentication, add sso, manage users.
What are the best alternatives to Auth0?
The closest alternatives in the same category are Cloudflare, 1Password, Bitwarden, Tailscale. Cloudflare starts lower at $25 a month; 1Password starts lower at $2.99 a month; Bitwarden starts lower at $1.65 a month; Tailscale starts lower at $8 a month. Cloudflare, Bitwarden and Tailscale publish a free plan.