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Gusto

Payroll and benefits for US small business

PaidHR & RecruitingSince 2011
from $49/moVisit gusto.com

What Gusto is

Full-service payroll with tax filing, benefits administration, onboarding and time tracking, priced per company plus per person.

What Gusto has cost

We have read this pricing page 12 times since Jan 2021, including archived copies of it. Each figure below was pulled from the page itself, not from a summary of it.

  1. $19/moJan 2021 · Basic · 1 reading · archived page
  2. The entry plan changed name here, from Basic to Core. That is a different plan, so the two prices are not a rise or a cut.

    $6/moJul 2021 · Core · 1 reading · archived page
  3. $39/moJan 2022 – Jul 2022 · Core · 2 readings · archived page
  4. The entry plan changed name here, from Core to Simple. That is a different plan, so the two prices are not a rise or a cut.

    $40†Feb 2023 · Simple · 1 reading · archived page
  5. $40/moOct 2023 · Simple · 1 reading · archived page
  6. $40†Feb 2024 – Jan 2025 · Simple · 3 readings · archived page
  7. $49/moAug 2025 – Aug 2026 · Simple · 3 readings · archived page

† The page showed this figure beside a monthly/annual switch and did not say which one it belonged to, so we publish the number without claiming a billing period. Readings like this are shown but never compared, which is why they never produce a price change.

Gaps are ours, not the vendor's: where a capture was unreadable, or the price could not be tied to a plan at all, no reading was recorded rather than a guess. See every price change we can stand behind.

People use it to

Gusto alternatives

Other tools in HR & recruiting that cover similar ground. Full comparison.

Deel

deel.com

Hire and pay people in other countries

from $14/moPaid

Rippling

rippling.com

HR, IT and finance on one employee record

from $8/moPaid

Greenhouse

greenhouse.io

Structured hiring for scaling teams

Custom pricingPaid

Where Gusto sits on price

Entry prices across HR & Recruiting, cheapest first.

What HR & Recruiting costsEntry price a month, cheapest first

6 of these 7 prices were read from the vendor's own pricing page; the rest are marked * and are indicative. The median is taken across the 6 verified prices in HR & Recruiting. 2 more tools in this category do not publish an entry price and are not plotted.

Gusto pricing questions

How much does Gusto cost?
Gusto starts at $49 a month on its Simple plan, billed monthly. That figure was read from gusto.com's own pricing page on 25 August 2026.
Does Gusto have a free plan?
No. Gusto does not publish an ongoing free plan.
What is Gusto used for?
Full-service payroll with tax filing, benefits administration, onboarding and time tracking, priced per company plus per person. People mainly use it to run payroll, administer benefits, onboard employees.
What are the best alternatives to Gusto?
The closest alternatives in the same category are Deel, Rippling, Greenhouse, Remote. Deel starts lower at $14 a month; Rippling starts lower at $8 a month; Remote starts lower at $29 a month.