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Ahrefs vs Moz Pro
Both sit in SEO & marketing. Here is how they differ on the things you can actually check.
On price: Ahrefs starts $70 a month cheaper than Moz Pro ($29 against $99, 71% less) on its Starter tier. Paying annually takes Moz Pro to $79/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Ahrefs
ahrefs.com
A very large link index plus keyword, rank-tracking and site-audit tooling. The reference point for backlink data.
SEO & Marketing
Visit AhrefsMoz Pro
moz.com
Keyword research, link explorer, rank tracking and site crawl, and the Domain Authority metric that the industry still quotes.
SEO & Marketing
Visit Moz Pro| Ahrefs | Moz Pro | |
|---|---|---|
| Entry price | $29/mo | $99/mo |
| Entry plan | Starter | Standard |
| Paid annually | — | $79/mosave 20% |
| Price checked | 6 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free trial | Free trial |
| Free plan | No | No |
| Category | SEO & Marketing | SEO & Marketing |
| Around since | 2011 | 2004 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Ahrefs vs Moz Pro, answered
- Is Ahrefs cheaper than Moz Pro?
- Yes. Ahrefs starts at $29 a month against Moz Pro's $99, 71% less.
- Do Ahrefs or Moz Pro have a free plan?
- Neither publishes an ongoing free plan. Check each vendor for a trial.
- What is the difference between Ahrefs and Moz Pro?
- Ahrefs: A very large link index plus keyword, rank-tracking and site-audit tooling. The reference point for backlink data. Moz Pro: Keyword research, link explorer, rank tracking and site crawl, and the Domain Authority metric that the industry still quotes.
- Which one is cheaper paid annually?
- Ahrefs, at $29 a month against Moz Pro's $79. Ahrefs publishes no annual discount we could read, so it stays at $29, while Moz Pro drops to $79 a month paid yearly (20% off).