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Hootsuite vs Sprout Social

Both sit in social media. Here is how they differ on the things you can actually check.

On price: Sprout Social starts $20 a month cheaper than Hootsuite ($79 against $99, 20% less) on its Essentials tier. Both figures were read from the vendors' own pricing pages on the dates shown below.

Hootsuite

hootsuite.com

Publishing, monitoring streams, social listening, approvals and reporting for larger teams managing many accounts.

Social Media
Visit Hootsuite

Sprout Social

sproutsocial.com

Publishing, a unified social inbox, listening and analytics with polished reporting for agencies and brands.

Social Media
Visit Sprout Social
Hootsuite and Sprout Social compared attribute by attribute
 HootsuiteSprout Social
Entry price$99/mo$79/mo
Entry planStandardEssentials
Paid annually$99/mo—
Price checked21 Sept 202621 Sept 2026
Pricing modelFree trialFree trial
Free planNoNo
CategorySocial MediaSocial Media
Around since20082010

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Hootsuite vs Sprout Social, answered

Is Hootsuite cheaper than Sprout Social?
No — Sprout Social is the cheaper entry point, at $79 a month against Hootsuite's $99, 20% less.
Do Hootsuite or Sprout Social have a free plan?
Neither publishes an ongoing free plan. Check each vendor for a trial.
What is the difference between Hootsuite and Sprout Social?
Hootsuite: Publishing, monitoring streams, social listening, approvals and reporting for larger teams managing many accounts. Sprout Social: Publishing, a unified social inbox, listening and analytics with polished reporting for agencies and brands.

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