Kit vs Postmark
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: Postmark starts $18 a month cheaper than Kit ($15 against $33, 55% less) on its Basic tier. Both figures were read from the vendors' own pricing pages on the dates shown below.
Kit
kit.com
Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.
Postmark
postmarkapp.com
Focused purely on transactional sending — receipts, password resets, notifications — with a reputation for fast delivery and detailed per-message logs. Part of ActiveCampaign.
| Kit | Postmark | |
|---|---|---|
| Entry price | $33/mo | $15/mo |
| Entry plan | Creator | Basic |
| Paid annually | $33/mo | — |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free trial |
| Free plan | Yes | No |
| Category | Email Marketing | Email Marketing |
| Around since | 2013 | 2010 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Kit vs Postmark, answered
- Is Kit cheaper than Postmark?
- No — Postmark is the cheaper entry point, at $15 a month against Kit's $33, 55% less. Kit's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do Kit or Postmark have a free plan?
- Kit publishes an ongoing free plan; Postmark does not.
- What is the difference between Kit and Postmark?
- Kit: Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers. Postmark: Focused purely on transactional sending — receipts, password resets, notifications — with a reputation for fast delivery and detailed per-message logs. Part of ActiveCampaign.
