Kit vs Klaviyo
Both sit in email marketing. Here is how they differ on the things you can actually check.
Kit
kit.com
Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.
Free planEmail Marketing
Visit KitKlaviyo
klaviyo.com
Marketing automation that plugs directly into store data — browse and purchase behaviour drive segments, flows and predictive audiences. Heavily used on Shopify.
Free planEmail Marketing
Visit Klaviyo| Kit | Klaviyo | |
|---|---|---|
| Entry price | $29/mo | $20/mo |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
| Around since | 2013 | 2012 |
Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.