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Klaviyo vs Resend
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: both start at the same $20 a month. Where a price could not be read from the vendor's page it is marked indicative below.
Klaviyo
klaviyo.com
Marketing automation that plugs directly into store data — browse and purchase behaviour drive segments, flows and predictive audiences. Heavily used on Shopify.
Free planEmail Marketing
Visit KlaviyoResend
resend.com
Modern transactional email API with React-based templates, a clean dashboard and SDKs for most stacks. Built by former Vercel engineers.
Free planEmail Marketing
Visit Resend| Klaviyo | Resend | |
|---|---|---|
| Entry price | $20/mo | $20/mo |
| Entry plan | — | Pro |
| Paid annually | — | — |
| Price checked | not verified | 6 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
| Around since | 2012 | 2023 |
1 of these 2 prices were read from the vendor's own pricing page, most recently on 6 Sept 2026; the rest are indicative. Entry tier only — vendors change pricing without notice.
Klaviyo vs Resend, answered
- Is Klaviyo cheaper than Resend?
- Neither. Both start at $20 a month at the entry tier.
- Do Klaviyo or Resend have a free plan?
- Both do. Klaviyo and Resend each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Klaviyo and Resend?
- Klaviyo: Marketing automation that plugs directly into store data — browse and purchase behaviour drive segments, flows and predictive audiences. Heavily used on Shopify. Resend: Modern transactional email API with React-based templates, a clean dashboard and SDKs for most stacks. Built by former Vercel engineers.
