Klaviyo vs Resend

Both sit in email marketing. Here is how they differ on the things you can actually check.

Klaviyo

klaviyo.com

Marketing automation that plugs directly into store data — browse and purchase behaviour drive segments, flows and predictive audiences. Heavily used on Shopify.

Free planEmail Marketing
Visit Klaviyo

Resend

resend.com

Modern transactional email API with React-based templates, a clean dashboard and SDKs for most stacks. Built by former Vercel engineers.

Free planEmail Marketing
Visit Resend
Klaviyo and Resend compared attribute by attribute
 KlaviyoResend
Entry price$20/mo$20/mo
Pricing modelFree planFree plan
Free planYesYes
CategoryEmail MarketingEmail Marketing
Around since20122023

Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.