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LoyaltyLion vs Smile.io

Both sit in loyalty & retention. Here is how they differ on the things you can actually check.

On price: Smile.io starts $184 a month cheaper than LoyaltyLion ($15 against $199, 92% less) on its Essential tier. Both figures were read from the vendors' own pricing pages on the dates shown below.

LoyaltyLion

loyaltylion.com

Points, tiers and rewards with deep analytics on how loyalty affects repeat purchase rate.

Free planLoyalty & Retention
Visit LoyaltyLion

Smile.io

smile.io

Points, VIP tiers and referral programs for e-commerce, with a free plan that covers small stores.

Free planLoyalty & Retention
Visit Smile.io
LoyaltyLion and Smile.io compared attribute by attribute
 LoyaltyLionSmile.io
Entry price$199/mo$15/mo
Entry planClassicEssential
Paid annually——
Price checked21 Sept 202621 Sept 2026
Pricing modelFree planFree plan
Free planYesYes
CategoryLoyalty & RetentionLoyalty & Retention
Around since20112012

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

LoyaltyLion vs Smile.io, answered

Is LoyaltyLion cheaper than Smile.io?
No — Smile.io is the cheaper entry point, at $15 a month against LoyaltyLion's $199, 92% less.
Do LoyaltyLion or Smile.io have a free plan?
Both do. LoyaltyLion and Smile.io each publish an ongoing free tier rather than a time-limited trial.
What is the difference between LoyaltyLion and Smile.io?
LoyaltyLion: Points, tiers and rewards with deep analytics on how loyalty affects repeat purchase rate. Smile.io: Points, VIP tiers and referral programs for e-commerce, with a free plan that covers small stores.

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