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Metricool vs Hootsuite

Both sit in social media. Here is how they differ on the things you can actually check.

On price: Metricool starts $74 a month cheaper than Hootsuite ($25 against $99, 75% less) on its Starter tier. Paying annually takes Metricool to $20/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.

Metricool

metricool.com

Publishing, analytics, competitor tracking and ad reporting across networks, with a usable free plan.

Free planSocial Media
Visit Metricool

Hootsuite

hootsuite.com

Publishing, monitoring streams, social listening, approvals and reporting for larger teams managing many accounts.

Social Media
Visit Hootsuite
Metricool and Hootsuite compared attribute by attribute
 MetricoolHootsuite
Entry price$25/mo$99/mo
Entry planStarterStandard
Paid annually$20/mosave 20%$99/mo
Price checked21 Sept 202621 Sept 2026
Pricing modelFree planFree trial
Free planYesNo
CategorySocial MediaSocial Media
Around since20152008

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Metricool vs Hootsuite, answered

Is Metricool cheaper than Hootsuite?
Yes. Metricool starts at $25 a month against Hootsuite's $99, 75% less.
Do Metricool or Hootsuite have a free plan?
Metricool publishes an ongoing free plan; Hootsuite does not.
What is the difference between Metricool and Hootsuite?
Metricool: Publishing, analytics, competitor tracking and ad reporting across networks, with a usable free plan. Hootsuite: Publishing, monitoring streams, social listening, approvals and reporting for larger teams managing many accounts.
Which one is cheaper paid annually?
Metricool, at $20 a month against Hootsuite's $99. Metricool drops to $20 a month paid yearly (20% off), while Hootsuite publishes no annual discount we could read, so it stays at $99.

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