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Mixpanel vs Amplitude
Both sit in analytics & data. Here is how they differ on the things you can actually check.
Mixpanel
mixpanel.com
Funnels, retention, cohorts and impact analysis over product events, with a free tier that covers a substantial monthly event volume.
Free planAnalytics & Data
Visit MixpanelAmplitude
amplitude.com
Behavioural analytics with experimentation and customer data management, aimed at larger product organisations.
Free planAnalytics & Data
Visit Amplitude| Mixpanel | Amplitude | |
|---|---|---|
| Entry price | $140/mo | Custom / not published |
| Entry plan | Growth | — |
| Paid annually | $120/mosave 14% | — |
| Price checked | 21 Sept 2026 | not verified |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Analytics & Data | Analytics & Data |
| Around since | 2009 | 2012 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Mixpanel vs Amplitude, answered
- Do Mixpanel or Amplitude have a free plan?
- Both do. Mixpanel and Amplitude each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Mixpanel and Amplitude?
- Mixpanel: Funnels, retention, cohorts and impact analysis over product events, with a free tier that covers a substantial monthly event volume. Amplitude: Behavioural analytics with experimentation and customer data management, aimed at larger product organisations.