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Analytics & Data

Traffic, product events, dashboards and session replay.

12 tools listed · 8 with a free plan

+3 more
Pricing guideAnalytics & Data pricing in 2026: what 7 tools actually chargeThe median entry price across 7 Analytics & Data tools is $20 a month, ranging from $0 (PostHog) to $140 (Mixpanel). 4 publish an ongoing free plan. Paying annually saves 17% on average. All prices read from the vendors' own pages on 21 September 2026.
What Analytics & Data costsEntry price a month, cheapest first

7 of these 7 prices were read from the vendor's own pricing page. The median is taken across the 7 verified prices in Analytics & Data. 5 more tools in this category do not publish an entry price and are not plotted.

Google Analytics

marketingplatform.google.com

The free web analytics default

FreeFree plan

PostHog

posthog.com

Product analytics, session replay and feature flags in one

FreeFree plan

Mixpanel

mixpanel.com

Event analytics for product teams

from $140/moFree plan

Amplitude

amplitude.com

Digital analytics at enterprise scale

Custom pricingFree plan

Plausible

plausible.io

Privacy-first web analytics, no cookies

from $9/moFree trial

Hotjar

hotjar.com

Watch how people actually use your site

from $49/moFree plan

Matomo

matomo.org

Privacy-first analytics you own the data for

Custom pricingFree trial

Heap

heap.io

Autocapture every interaction

Custom pricingFree plan

Umami

umami.is

Open-source, privacy-first web analytics

from $20/moFree plan

Simple Analytics

simpleanalytics.com

Analytics without cookies or consent banners

from $20/moFree trial

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