Google Analytics vs PostHog
Both sit in analytics & data. Here is how they differ on the things you can actually check.
Google Analytics
marketingplatform.google.com
GA4 event-based measurement across web and app, wired into Google Ads and BigQuery. Free for most sites, complex to configure well.
Free planAnalytics & Data
Visit Google AnalyticsPostHog
posthog.com
Events, funnels, session replay, feature flags, A/B testing and surveys in one open-source platform, with a generous free tier.
Free planAnalytics & Data
Visit PostHog| Google Analytics | PostHog | |
|---|---|---|
| Entry price | Custom / not published | Custom / not published |
| Pricing model | Free | Free plan |
| Free plan | Yes | Yes |
| Category | Analytics & Data | Analytics & Data |
| Around since | 2005 | 2020 |
Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.