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Heap vs Mixpanel

Both sit in analytics & data. Here is how they differ on the things you can actually check.

Heap

heap.io

Captures all user interactions retroactively so you can define events after the fact rather than instrumenting up front.

Free planAnalytics & Data
Visit Heap

Mixpanel

mixpanel.com

Funnels, retention, cohorts and impact analysis over product events, with a free tier that covers a substantial monthly event volume.

Free planAnalytics & Data
Visit Mixpanel
Heap and Mixpanel compared attribute by attribute
 HeapMixpanel
Entry priceCustom / not published$140/mo
Entry plan—Growth
Paid annually—$120/mosave 14%
Price checkednot verified21 Sept 2026
Pricing modelFree planFree plan
Free planYesYes
CategoryAnalytics & DataAnalytics & Data
Around since20132009

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Heap vs Mixpanel, answered

Do Heap or Mixpanel have a free plan?
Both do. Heap and Mixpanel each publish an ongoing free tier rather than a time-limited trial.
What is the difference between Heap and Mixpanel?
Heap: Captures all user interactions retroactively so you can define events after the fact rather than instrumenting up front. Mixpanel: Funnels, retention, cohorts and impact analysis over product events, with a free tier that covers a substantial monthly event volume.

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