Kit vs MailBluster
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: MailBluster starts $28 a month cheaper than Kit ($5 against $33, 85% less) on its Pro tier. Both figures were read from the vendors' own pricing pages on the dates shown below.
Kit
kit.com
Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.
MailBluster
mailbluster.com
Email marketing built to send in bulk at a low cost: a drag-and-drop composer and template gallery, segments built from who opened, clicked or bought, A/B tests, double opt-in, and reports on opens, clicks, bounces, complaints and eCommerce conversions. It sends through SMTP providers such as Postmark, Mailgun and SMTP2GO, and connects to other apps through Zapier.
| Kit | MailBluster | |
|---|---|---|
| Entry price | $33/mo | $5/mo |
| Entry plan | Creator | Pro |
| Paid annually | $33/mo | $5/mo |
| Price checked | 19 Oct 2026 | 28 Oct 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
| Around since | 2013 | — |
Every price here was read from the vendor's own pricing page, most recently on 28 Oct 2026. Entry tier only — vendors change pricing without notice.
Kit vs MailBluster, answered
- Is Kit cheaper than MailBluster?
- No — MailBluster is the cheaper entry point, at $5 a month against Kit's $33, 85% less. Kit's figure is its annual rate — the vendor publishes no month-to-month price we could read. MailBluster's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do Kit or MailBluster have a free plan?
- Both do. Kit and MailBluster each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Kit and MailBluster?
- Kit: Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers. MailBluster: Email marketing built to send in bulk at a low cost: a drag-and-drop composer and template gallery, segments built from who opened, clicked or bought, A/B tests, double opt-in, and reports on opens, clicks, bounces, complaints and eCommerce conversions. It sends through SMTP providers such as Postmark, Mailgun and SMTP2GO, and connects to other apps through Zapier.
