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Umami vs Microsoft Clarity
Both sit in analytics & data. Here is how they differ on the things you can actually check.
Umami
umami.is
Traffic, campaigns, behaviour and conversions in one open-source platform, used either self-hosted or as Umami Cloud.
Free planAnalytics & Data
Visit UmamiMicrosoft Clarity
clarity.microsoft.com
Completely free session recording and heatmaps with rage-click and dead-click detection, no traffic limits.
Free planAnalytics & Data
Visit Microsoft Clarity| Umami | Microsoft Clarity | |
|---|---|---|
| Entry price | $20/mo | Custom / not published |
| Entry plan | Pro | — |
| Paid annually | — | — |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free |
| Free plan | Yes | Yes |
| Category | Analytics & Data | Analytics & Data |
| Around since | — | 2020 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Umami vs Microsoft Clarity, answered
- Do Umami or Microsoft Clarity have a free plan?
- Both do. Umami and Microsoft Clarity each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Umami and Microsoft Clarity?
- Umami: Traffic, campaigns, behaviour and conversions in one open-source platform, used either self-hosted or as Umami Cloud. Microsoft Clarity: Completely free session recording and heatmaps with rage-click and dead-click detection, no traffic limits.