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Amplitude vs Umami
Both sit in analytics & data. Here is how they differ on the things you can actually check.
Amplitude
amplitude.com
Behavioural analytics with experimentation and customer data management, aimed at larger product organisations.
Free planAnalytics & Data
Visit AmplitudeUmami
umami.is
Traffic, campaigns, behaviour and conversions in one open-source platform, used either self-hosted or as Umami Cloud.
Free planAnalytics & Data
Visit Umami| Amplitude | Umami | |
|---|---|---|
| Entry price | Custom / not published | $20/mo |
| Entry plan | — | Pro |
| Paid annually | — | — |
| Price checked | not verified | 21 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Analytics & Data | Analytics & Data |
| Around since | 2012 | — |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Amplitude vs Umami, answered
- Do Amplitude or Umami have a free plan?
- Both do. Amplitude and Umami each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Amplitude and Umami?
- Amplitude: Behavioural analytics with experimentation and customer data management, aimed at larger product organisations. Umami: Traffic, campaigns, behaviour and conversions in one open-source platform, used either self-hosted or as Umami Cloud.