Ahrefs
ahrefs.com
Backlinks, keywords and competitor research
from $129/moFree trial
Semrush
The broadest marketing toolkit
Free plan availableSEO & MarketingSince 2008
from $139.95/moVisit semrush.com
What Semrush is
SEO, paid search, content, social and PR tooling in one suite — enormous surface area, priced accordingly.
People use it to
Current offers
Free plan
Free plan, no card required
Ongoing free tier published by the vendor. Limits vary by plan.
Semrush alternatives
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Moz Pro
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SEO metrics and the original DA score
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