Kit vs MailerLite

Both sit in email marketing. Here is how they differ on the things you can actually check.

Kit

kit.com

Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.

Free planEmail Marketing
Visit Kit

MailerLite

mailerlite.com

Straightforward newsletters, automations, landing pages and signup forms at a noticeably lower price point than the incumbents. Popular with solo operators.

Free planEmail Marketing
Visit MailerLite
Kit and MailerLite compared attribute by attribute
 KitMailerLite
Entry price$29/mo$10/mo
Pricing modelFree planFree plan
Free planYesYes
CategoryEmail MarketingEmail Marketing
Around since20132010

Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.