Kit vs MailerLite
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: MailerLite starts $21 a month cheaper than Kit ($12 against $33, 64% less) on its Comfort tier. Both figures were read from the vendors' own pricing pages on the dates shown below.
Kit
kit.com
Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.
MailerLite
mailerlite.com
Straightforward newsletters, automations, landing pages and signup forms at a noticeably lower price point than the incumbents. Popular with solo operators.
| Kit | MailerLite | |
|---|---|---|
| Entry price | $33/mo | $12/mo |
| Entry plan | Creator | Comfort |
| Paid annually | $33/mo | — |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
| Around since | 2013 | 2010 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Kit vs MailerLite, answered
- Is Kit cheaper than MailerLite?
- No — MailerLite is the cheaper entry point, at $12 a month against Kit's $33, 64% less. Kit's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do Kit or MailerLite have a free plan?
- Both do. Kit and MailerLite each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Kit and MailerLite?
- Kit: Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers. MailerLite: Straightforward newsletters, automations, landing pages and signup forms at a noticeably lower price point than the incumbents. Popular with solo operators.
