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Lemlist vs Instantly

Both sit in lead generation. Here is how they differ on the things you can actually check.

On price: Instantly starts $22 a month cheaper than Lemlist ($47 against $69, 32% less) on its Growth tier. Paying annually takes Lemlist to $55/mo (20% off) and Instantly to $37.6/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.

Lemlist

lemlist.com

Sequences that mix email, LinkedIn steps and calls, with image and video personalisation and a built-in warm-up network.

Lead Generation
Visit Lemlist

Instantly

instantly.ai

Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use.

Lead Generation
Visit Instantly
Lemlist and Instantly compared attribute by attribute
 LemlistInstantly
Entry price$69/mo$47/mo
Entry planEmailGrowth
Paid annually$55/mosave 20%$37.6/mosave 20%
Price checked21 Sept 202621 Sept 2026
Pricing modelFree trialFree trial
Free planNoNo
CategoryLead GenerationLead Generation
Around since20182021

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Lemlist vs Instantly, answered

Is Lemlist cheaper than Instantly?
No — Instantly is the cheaper entry point, at $47 a month against Lemlist's $69, 32% less.
Do Lemlist or Instantly have a free plan?
Neither publishes an ongoing free plan. Check each vendor for a trial.
What is the difference between Lemlist and Instantly?
Lemlist: Sequences that mix email, LinkedIn steps and calls, with image and video personalisation and a built-in warm-up network. Instantly: Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use.
Which one is cheaper paid annually?
Instantly, at $37.60 a month against Lemlist's $55. Lemlist drops to $55 a month paid yearly (20% off), while Instantly drops to $37.60 a month paid yearly (20% off).

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