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SendGrid vs Kit
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: SendGrid starts $13 a month cheaper than Kit ($20 against $33, 39% less). Where a price could not be read from the vendor's page it is marked indicative below.
SendGrid
sendgrid.com
Twilio-owned sending platform covering both transactional API traffic and marketing campaigns, built for large volumes and dedicated IP setups.
Free planEmail Marketing
Visit SendGrid| SendGrid | Kit | |
|---|---|---|
| Entry price | $20/mo | $33/mo |
| Entry plan | — | Creator |
| Paid annually | — | $33/mo |
| Price checked | not verified | 21 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
| Around since | 2009 | 2013 |
1 of these 2 prices were read from the vendor's own pricing page, most recently on 21 Sept 2026; the rest are indicative. Entry tier only — vendors change pricing without notice.
SendGrid vs Kit, answered
- Is SendGrid cheaper than Kit?
- Yes. SendGrid starts at $20 a month against Kit's $33, 39% less. Kit's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do SendGrid or Kit have a free plan?
- Both do. SendGrid and Kit each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between SendGrid and Kit?
- SendGrid: Twilio-owned sending platform covering both transactional API traffic and marketing campaigns, built for large volumes and dedicated IP setups. Kit: Formerly ConvertKit. Tag-based subscriber model, visual automations, paid newsletter support and a creator recommendation network. Strong fit for writers and course sellers.