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SendGrid vs ActiveCampaign
Both sit in email marketing. Here is how they differ on the things you can actually check.
On price: ActiveCampaign starts $5 a month cheaper than SendGrid ($15 against $20, 25% less). Where a price could not be read from the vendor's page it is marked indicative below.
SendGrid
sendgrid.com
Twilio-owned sending platform covering both transactional API traffic and marketing campaigns, built for large volumes and dedicated IP setups.
Free planEmail Marketing
Visit SendGridActiveCampaign
activecampaign.com
Best known for its visual automation builder — branching, conditional waits, lead scoring and CRM deals in the same product. Aimed at teams that outgrow simple broadcast tools.
Email Marketing
Visit ActiveCampaign| SendGrid | ActiveCampaign | |
|---|---|---|
| Entry price | $20/mo | $15/mo |
| Entry plan | — | — |
| Paid annually | — | — |
| Price checked | not verified | not verified |
| Pricing model | Free plan | Free trial |
| Free plan | Yes | No |
| Category | Email Marketing | Email Marketing |
| Around since | 2009 | 2003 |
These entry prices are indicative — none could be read automatically from the vendors' own pricing pages. Confirm before buying.
SendGrid vs ActiveCampaign, answered
- Is SendGrid cheaper than ActiveCampaign?
- No — ActiveCampaign is the cheaper entry point, at $15 a month against SendGrid's $20, 25% less.
- Do SendGrid or ActiveCampaign have a free plan?
- SendGrid publishes an ongoing free plan; ActiveCampaign does not.
- What is the difference between SendGrid and ActiveCampaign?
- SendGrid: Twilio-owned sending platform covering both transactional API traffic and marketing campaigns, built for large volumes and dedicated IP setups. ActiveCampaign: Best known for its visual automation builder — branching, conditional waits, lead scoring and CRM deals in the same product. Aimed at teams that outgrow simple broadcast tools.
