Klaviyo
klaviyo.com
Email and SMS built around e-commerce data
from $20/moFree plan
ActiveCampaign
Deep automation with a CRM attached
Free trialEmail MarketingSince 2003
from $15/moVisit activecampaign.com
What ActiveCampaign is
Best known for its visual automation builder — branching, conditional waits, lead scoring and CRM deals in the same product. Aimed at teams that outgrow simple broadcast tools.
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ActiveCampaign alternatives
Other tools in email marketing that cover similar ground. Full comparison.