Apollo.io vs Hunter
Both sit in lead generation. Here is how they differ on the things you can actually check.
On price: both start at the same $49 a month — Apollo.io on Basic, Hunter on Starter. Paying annually takes Hunter to $34/mo (31% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Apollo.io
apollo.io
A very large B2B contact database bundled with sequencing, dialling and a light CRM — one subscription covers finding prospects and emailing them.
Hunter
hunter.io
Domain search, email finder and a bulk verifier, plus a simple campaign sender. The long-standing default for quick email lookups.
| Apollo.io | Hunter | |
|---|---|---|
| Entry price | $49/mo | $49/mo |
| Entry plan | Basic | Starter |
| Paid annually | $49/mo | $34/mosave 31% |
| Price checked | 25 Aug 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Lead Generation | Lead Generation |
| Around since | 2015 | 2015 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Apollo.io vs Hunter, answered
- Is Apollo.io cheaper than Hunter?
- Neither. Both start at $49 a month at the entry tier.
- Do Apollo.io or Hunter have a free plan?
- Both do. Apollo.io and Hunter each publish an ongoing free tier rather than a time-limited trial.
- What is the difference between Apollo.io and Hunter?
- Apollo.io: A very large B2B contact database bundled with sequencing, dialling and a light CRM — one subscription covers finding prospects and emailing them. Hunter: Domain search, email finder and a bulk verifier, plus a simple campaign sender. The long-standing default for quick email lookups.
- Which one is cheaper paid annually?
- Hunter, at $34 a month against Apollo.io's $49. Apollo.io's $49 is already its annual rate — it publishes no month-to-month price, while Hunter drops to $34 a month paid yearly (31% off).
