SponsorThis slot is open — reach people comparing software by price

Apollo.io alternatives

Apollo.io is contact database plus outbound engine. These are the other lead generation tools in the index, with what each one charges.

3 with a free plan3 start cheaper
Apollo.io compared with its alternatives on pricing and free plan
ToolWhat it isPricingFree plan
Apollo.iothe one you asked aboutContact database plus outbound enginefrom $49/moYes
Clayclay.comSpreadsheet that enriches leads from 100+ sourcesfrom $167/moYes
ZoomInfozoominfo.comEnterprise B2B data and intent signalsCustomPaid
Hunterhunter.ioFind and verify work email addressesfrom $49/moYes
Instantlyinstantly.aiCold email at scale with inbox rotationfrom $47/moFree trial
Lemlistlemlist.comPersonalised cold outreach across channelsfrom $69/moFree trial
LeadsAppleadsapp.comAnswers, qualifies and books inbound leads in under a minutefrom $149/moFree trial
Smartleadsmartlead.aiUnlimited mailboxes for outbound teamsfrom $39/moFree trial
Lushalusha.comDirect dials and emails from LinkedInfrom $37.45/moYes

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Apollo.io and its alternatives, by priceEntry price a month, cheapest first

8 of these 8 prices were read from the vendor's own pricing page. The median is across these 8, not the whole category. 1 of them does not publish an entry price and is not plotted.

Switching from Apollo.io

What is the cheapest alternative to Apollo.io?
Of the 7 alternatives here that publish an entry price, Lusha is the lowest at $37.45 a month. That is $11.55 a month less than Apollo.io's $49.
Is there a free alternative to Apollo.io?
3 of these publish an ongoing free plan: Clay, Hunter, Lusha. A free plan is not a trial — it stays free, with limits set by the vendor.
What can I use instead of Apollo.io?
The closest matches in the index are Clay, ZoomInfo, Hunter, Instantly, Lemlist. They sit in the same category and cover overlapping ground; the table above puts each one's entry price beside Apollo.io's.

Head to head

Still want Apollo.io?

See its full listing and current offers.

from $49/moOpen listing