Attio vs Folk
Both sit in CRM & sales. Here is how they differ on the things you can actually check.
On price: Folk starts $14 a month cheaper than Attio ($30 against $44, 32% less) on its Standard tier. Paying annually takes Attio to $35/mo (20% off) and Folk to $24/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Attio
attio.com
Data-model-first CRM where objects, attributes and workflows are user-defined. Syncs email and calendar automatically to build the relationship graph.
Folk
folk.app
Contact-centric CRM for agencies, recruiters and founders — pulls people in from LinkedIn and Gmail and keeps context without heavy pipeline machinery.
| Attio | Folk | |
|---|---|---|
| Entry price | $44/mo | $30/mo |
| Entry plan | Plus | Standard |
| Paid annually | $35/mosave 20% | $24/mosave 20% |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free plan | Free trial |
| Free plan | Yes | No |
| Category | CRM & Sales | CRM & Sales |
| Around since | 2019 | 2020 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Attio vs Folk, answered
- Is Attio cheaper than Folk?
- No — Folk is the cheaper entry point, at $30 a month against Attio's $44, 32% less.
- Do Attio or Folk have a free plan?
- Attio publishes an ongoing free plan; Folk does not.
- What is the difference between Attio and Folk?
- Attio: Data-model-first CRM where objects, attributes and workflows are user-defined. Syncs email and calendar automatically to build the relationship graph. Folk: Contact-centric CRM for agencies, recruiters and founders — pulls people in from LinkedIn and Gmail and keeps context without heavy pipeline machinery.
- Which one is cheaper paid annually?
- Folk, at $24 a month against Attio's $35. Attio drops to $35 a month paid yearly (20% off), while Folk drops to $24 a month paid yearly (20% off).
