Folk vs HubSpot
Both sit in CRM & sales. Here is how they differ on the things you can actually check.
On price: HubSpot starts $10 a month cheaper than Folk ($20 against $30, 33% less) on its Starter tier. Paying annually takes Folk to $24/mo (20% off) and HubSpot to $10/mo (50% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Folk
folk.app
Contact-centric CRM for agencies, recruiters and founders — pulls people in from LinkedIn and Gmail and keeps context without heavy pipeline machinery.
HubSpot
hubspot.com
A free CRM core surrounded by paid Marketing, Sales, Service and CMS hubs. Generous free tier, steep price curve as you add seats and features.
| Folk | HubSpot | |
|---|---|---|
| Entry price | $30/mo | $20/mo |
| Entry plan | Standard | Starter |
| Paid annually | $24/mosave 20% | $10/mosave 50% |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free trial | Free plan |
| Free plan | No | Yes |
| Category | CRM & Sales | CRM & Sales |
| Around since | 2020 | 2006 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Folk vs HubSpot, answered
- Is Folk cheaper than HubSpot?
- No — HubSpot is the cheaper entry point, at $20 a month against Folk's $30, 33% less.
- Do Folk or HubSpot have a free plan?
- HubSpot publishes an ongoing free plan; Folk does not.
- What is the difference between Folk and HubSpot?
- Folk: Contact-centric CRM for agencies, recruiters and founders — pulls people in from LinkedIn and Gmail and keeps context without heavy pipeline machinery. HubSpot: A free CRM core surrounded by paid Marketing, Sales, Service and CMS hubs. Generous free tier, steep price curve as you add seats and features.
- Which one is cheaper paid annually?
- HubSpot, at $10 a month against Folk's $24. Folk drops to $24 a month paid yearly (20% off), while HubSpot drops to $10 a month paid yearly (50% off).
