vs
Fathom Analytics vs Hotjar
Both sit in analytics & data. Here is how they differ on the things you can actually check.
On price: Fathom Analytics starts $34 a month cheaper than Hotjar ($15 against $49, 69% less). Paying annually takes Hotjar to $39/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Fathom Analytics
usefathom.com
Cookie-free web analytics with a fast dashboard, unlimited sites on most plans and automatic GDPR-friendly handling.
Analytics & Data
Visit Fathom AnalyticsHotjar
hotjar.com
Heatmaps, session recordings, on-site surveys and feedback widgets that show where users hesitate. Part of Contentsquare.
Free planAnalytics & Data
Visit Hotjar| Fathom Analytics | Hotjar | |
|---|---|---|
| Entry price | $15/mo | $49/mo |
| Entry plan | — | Growth |
| Paid annually | — | $39/mosave 20% |
| Price checked | 21 Sept 2026 | 6 Sept 2026 |
| Pricing model | Free trial | Free plan |
| Free plan | No | Yes |
| Category | Analytics & Data | Analytics & Data |
| Around since | 2018 | 2014 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Fathom Analytics vs Hotjar, answered
- Is Fathom Analytics cheaper than Hotjar?
- Yes. Fathom Analytics starts at $15 a month against Hotjar's $49, 69% less.
- Do Fathom Analytics or Hotjar have a free plan?
- Hotjar publishes an ongoing free plan; Fathom Analytics does not.
- What is the difference between Fathom Analytics and Hotjar?
- Fathom Analytics: Cookie-free web analytics with a fast dashboard, unlimited sites on most plans and automatic GDPR-friendly handling. Hotjar: Heatmaps, session recordings, on-site surveys and feedback widgets that show where users hesitate. Part of Contentsquare.
- Which one is cheaper paid annually?
- Fathom Analytics, at $15 a month against Hotjar's $39. Fathom Analytics publishes no annual discount we could read, so it stays at $15, while Hotjar drops to $39 a month paid yearly (20% off).
