Instantly vs Lusha
Both sit in lead generation. Here is how they differ on the things you can actually check.
On price: Lusha starts $9.55 a month cheaper than Instantly ($37.45 against $47, 20% less) on its Starter tier. Paying annually takes Instantly to $37.6/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Instantly
instantly.ai
Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use.
Lusha
lusha.com
Browser extension and API that surfaces contact details for prospects, with an emphasis on verified phone numbers.
| Instantly | Lusha | |
|---|---|---|
| Entry price | $47/mo | $37.45/mo |
| Entry plan | Growth | Starter |
| Paid annually | $37.6/mosave 20% | $37.45/mo |
| Price checked | 21 Sept 2026 | 25 Aug 2026 |
| Pricing model | Free trial | Free plan |
| Free plan | No | Yes |
| Category | Lead Generation | Lead Generation |
| Around since | 2021 | 2016 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Instantly vs Lusha, answered
- Is Instantly cheaper than Lusha?
- No — Lusha is the cheaper entry point, at $37.45 a month against Instantly's $47, 20% less. Lusha's figure is its annual rate — the vendor publishes no month-to-month price we could read.
- Do Instantly or Lusha have a free plan?
- Lusha publishes an ongoing free plan; Instantly does not.
- What is the difference between Instantly and Lusha?
- Instantly: Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use. Lusha: Browser extension and API that surfaces contact details for prospects, with an emphasis on verified phone numbers.
- Which one is cheaper paid annually?
- Lusha, at $37.45 a month against Instantly's $37.60. Instantly drops to $37.60 a month paid yearly (20% off), while Lusha's $37.45 is already its annual rate — it publishes no month-to-month price.
