Apollo.io vs Lusha
Both sit in lead generation. Here is how they differ on the things you can actually check.
Apollo.io
apollo.io
A very large B2B contact database bundled with sequencing, dialling and a light CRM — one subscription covers finding prospects and emailing them.
Free planLead Generation
Visit Apollo.ioLusha
lusha.com
Browser extension and API that surfaces contact details for prospects, with an emphasis on verified phone numbers.
Free planLead Generation
Visit Lusha| Apollo.io | Lusha | |
|---|---|---|
| Entry price | $49/mo | $36/mo |
| Pricing model | Free plan | Free plan |
| Free plan | Yes | Yes |
| Category | Lead Generation | Lead Generation |
| Around since | 2015 | 2016 |
Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.