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Lusha vs Instantly

Both sit in lead generation. Here is how they differ on the things you can actually check.

On price: Lusha starts $9.55 a month cheaper than Instantly ($37.45 against $47, 20% less) on its Starter tier. Paying annually takes Instantly to $37.6/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.

Lusha

lusha.com

Browser extension and API that surfaces contact details for prospects, with an emphasis on verified phone numbers.

Free planLead Generation
Visit Lusha

Instantly

instantly.ai

Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use.

Lead Generation
Visit Instantly
Lusha and Instantly compared attribute by attribute
 LushaInstantly
Entry price$37.45/mo$47/mo
Entry planStarterGrowth
Paid annually$37.45/mo$37.6/mosave 20%
Price checked25 Aug 202621 Sept 2026
Pricing modelFree planFree trial
Free planYesNo
CategoryLead GenerationLead Generation
Around since20162021

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Lusha vs Instantly, answered

Is Lusha cheaper than Instantly?
Yes. Lusha starts at $37.45 a month against Instantly's $47, 20% less. Lusha's figure is its annual rate — the vendor publishes no month-to-month price we could read.
Do Lusha or Instantly have a free plan?
Lusha publishes an ongoing free plan; Instantly does not.
What is the difference between Lusha and Instantly?
Lusha: Browser extension and API that surfaces contact details for prospects, with an emphasis on verified phone numbers. Instantly: Unlimited mailbox connections, automatic warm-up and campaign rotation, built specifically for high-volume cold outbound and agency use.
Which one is cheaper paid annually?
Lusha, at $37.45 a month against Instantly's $37.60. Lusha's $37.45 is already its annual rate — it publishes no month-to-month price, while Instantly drops to $37.60 a month paid yearly (20% off).

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