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Matomo vs Plausible

Both sit in analytics & data. Here is how they differ on the things you can actually check.

Matomo

matomo.org

A Google Analytics alternative built around full data ownership and GDPR compliance, run either as Matomo Cloud or self-hosted on your own server.

Analytics & Data
Visit Matomo

Plausible

plausible.io

Lightweight, open-source site analytics with a single-page dashboard, EU hosting and no cookie banner requirement.

Analytics & Data
Visit Plausible
Matomo and Plausible compared attribute by attribute
 MatomoPlausible
Entry priceCustom / not published$9/mo
Entry plan—Starter
Paid annually——
Price checkednot verified21 Sept 2026
Pricing modelFree trialFree trial
Free planNoNo
CategoryAnalytics & DataAnalytics & Data
Around since—2019

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Matomo vs Plausible, answered

Do Matomo or Plausible have a free plan?
Neither publishes an ongoing free plan. Check each vendor for a trial.
What is the difference between Matomo and Plausible?
Matomo: A Google Analytics alternative built around full data ownership and GDPR compliance, run either as Matomo Cloud or self-hosted on your own server. Plausible: Lightweight, open-source site analytics with a single-page dashboard, EU hosting and no cookie banner requirement.

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