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Poptin vs ZoomInfo

Both sit in lead generation. Here is how they differ on the things you can actually check.

Poptin

poptin.com

Builds popups and embedded forms for a website, shown by rules such as exit intent, visitor behaviour, location or device, and stores the contacts they capture. The same account sends email campaigns and automated sequences to those contacts, with segments and a REST API. Popups are priced by monthly visitors and email by contact count, each with a free plan.

Free planLead Generation
Visit Poptin

ZoomInfo

zoominfo.com

Large-scale company and contact intelligence with buying-intent data, org charts and workflow automation. Enterprise pricing and contracts.

Lead Generation
Visit ZoomInfo
Poptin and ZoomInfo compared attribute by attribute
 PoptinZoomInfo
Entry price$25/moCustom / not published
Entry planbasic—
Paid annually$20/mosave 20%—
Price checked2 Oct 2026not verified
Pricing modelFree planPaid
Free planYesNo
CategoryLead GenerationLead Generation
Around since—2007

Every price here was read from the vendor's own pricing page, most recently on 2 Oct 2026. Entry tier only — vendors change pricing without notice.

Poptin vs ZoomInfo, answered

Do Poptin or ZoomInfo have a free plan?
Poptin publishes an ongoing free plan; ZoomInfo does not.
What is the difference between Poptin and ZoomInfo?
Poptin: Builds popups and embedded forms for a website, shown by rules such as exit intent, visitor behaviour, location or device, and stores the contacts they capture. The same account sends email campaigns and automated sequences to those contacts, with segments and a REST API. Popups are priced by monthly visitors and email by contact count, each with a free plan. ZoomInfo: Large-scale company and contact intelligence with buying-intent data, org charts and workflow automation. Enterprise pricing and contracts.

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