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Snov.io vs Apollo.io

Both sit in lead generation. Here is how they differ on the things you can actually check.

On price: Snov.io starts $10 a month cheaper than Apollo.io ($39 against $49, 20% less) on its Starter tier. Both figures were read from the vendors' own pricing pages on the dates shown below.

Snov.io

snov.io

Email finder and verifier bundled with multi-step drip sequences and a light CRM, at a budget price point.

Free planLead Generation
Visit Snov.io

Apollo.io

apollo.io

A very large B2B contact database bundled with sequencing, dialling and a light CRM — one subscription covers finding prospects and emailing them.

Free planLead Generation
Visit Apollo.io
Snov.io and Apollo.io compared attribute by attribute
 Snov.ioApollo.io
Entry price$39/mo$49/mo
Entry planStarterBasic
Paid annually—$49/mo
Price checked21 Sept 202625 Aug 2026
Pricing modelFree planFree plan
Free planYesYes
CategoryLead GenerationLead Generation
Around since20172015

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Snov.io vs Apollo.io, answered

Is Snov.io cheaper than Apollo.io?
Yes. Snov.io starts at $39 a month against Apollo.io's $49, 20% less. Apollo.io's figure is its annual rate — the vendor publishes no month-to-month price we could read.
Do Snov.io or Apollo.io have a free plan?
Both do. Snov.io and Apollo.io each publish an ongoing free tier rather than a time-limited trial.
What is the difference between Snov.io and Apollo.io?
Snov.io: Email finder and verifier bundled with multi-step drip sequences and a light CRM, at a budget price point. Apollo.io: A very large B2B contact database bundled with sequencing, dialling and a light CRM — one subscription covers finding prospects and emailing them.

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