Clay vs Coldleads
Both sit in lead generation. Here is how they differ on the things you can actually check.
Clay
clay.com
Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.
Coldleads
coldleads.net
Searches Google Maps for a trade in an area, such as hairdressers within 20 km of Cologne, and turns the results into a call list of local businesses with phone number, website and rating, keeping each business once per workspace. The same screen holds a call script and each business's status, callback date and appointment. A credit is charged only for a new business with a phone number, so searches and repeat finds cost nothing. It is made for agencies and freelancers who sell to local businesses in Germany, Austria and Switzerland; the site is in German, and it is sold only to businesses.
| Clay | Coldleads | |
|---|---|---|
| Entry price | $167/mo | from €19/mo (priced in euros) |
| Entry plan | Launch | — |
| Paid annually | — | — |
| Price checked | 21 Sept 2026 | not verified |
| Pricing model | Free plan | Free trial |
| Free plan | Yes | No |
| Category | Lead Generation | Lead Generation |
| Around since | 2017 | — |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Clay vs Coldleads, answered
- Do Clay or Coldleads have a free plan?
- Clay publishes an ongoing free plan; Coldleads does not.
- What is the difference between Clay and Coldleads?
- Clay: Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool. Coldleads: Searches Google Maps for a trade in an area, such as hairdressers within 20 km of Cologne, and turns the results into a call list of local businesses with phone number, website and rating, keeping each business once per workspace. The same screen holds a call script and each business's status, callback date and appointment. A credit is charged only for a new business with a phone number, so searches and repeat finds cost nothing. It is made for agencies and freelancers who sell to local businesses in Germany, Austria and Switzerland; the site is in German, and it is sold only to businesses.
