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Clay vs Dealfront

Both sit in lead generation. Here is how they differ on the things you can actually check.

On price: Dealfront starts $88 a month cheaper than Clay ($79 against $167, 53% less) on its Discover tier. Both figures were read from the vendors' own pricing pages on the dates shown below.

Clay

clay.com

Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.

Free planLead Generation
Visit Clay

Dealfront

dealfront.com

The merger of Leadfeeder and Echobot — identifies companies from anonymous web traffic and pairs it with European B2B firmographic data.

Lead Generation
Visit Dealfront
Clay and Dealfront compared attribute by attribute
 ClayDealfront
Entry price$167/mo$79/mo
Entry planLaunchDiscover
Paid annually—$79/mo
Price checked21 Sept 202621 Sept 2026
Pricing modelFree planFree trial
Free planYesNo
CategoryLead GenerationLead Generation
Around since20172022

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Clay vs Dealfront, answered

Is Clay cheaper than Dealfront?
No — Dealfront is the cheaper entry point, at $79 a month against Clay's $167, 53% less. Dealfront's figure is its annual rate — the vendor publishes no month-to-month price we could read.
Do Clay or Dealfront have a free plan?
Clay publishes an ongoing free plan; Dealfront does not.
What is the difference between Clay and Dealfront?
Clay: Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool. Dealfront: The merger of Leadfeeder and Echobot — identifies companies from anonymous web traffic and pairs it with European B2B firmographic data.

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