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Hotjar vs Plausible

Both sit in analytics & data. Here is how they differ on the things you can actually check.

On price: Plausible starts $40 a month cheaper than Hotjar ($9 against $49, 82% less) on its Starter tier. Paying annually takes Hotjar to $39/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.

Hotjar

hotjar.com

Heatmaps, session recordings, on-site surveys and feedback widgets that show where users hesitate. Part of Contentsquare.

Free planAnalytics & Data
Visit Hotjar

Plausible

plausible.io

Lightweight, open-source site analytics with a single-page dashboard, EU hosting and no cookie banner requirement.

Analytics & Data
Visit Plausible
Hotjar and Plausible compared attribute by attribute
 HotjarPlausible
Entry price$49/mo$9/mo
Entry planGrowthStarter
Paid annually$39/mosave 20%—
Price checked6 Sept 202621 Sept 2026
Pricing modelFree planFree trial
Free planYesNo
CategoryAnalytics & DataAnalytics & Data
Around since20142019

Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.

Hotjar vs Plausible, answered

Is Hotjar cheaper than Plausible?
No — Plausible is the cheaper entry point, at $9 a month against Hotjar's $49, 82% less.
Do Hotjar or Plausible have a free plan?
Hotjar publishes an ongoing free plan; Plausible does not.
What is the difference between Hotjar and Plausible?
Hotjar: Heatmaps, session recordings, on-site surveys and feedback widgets that show where users hesitate. Part of Contentsquare. Plausible: Lightweight, open-source site analytics with a single-page dashboard, EU hosting and no cookie banner requirement.
Which one is cheaper paid annually?
Plausible, at $9 a month against Hotjar's $39. Hotjar drops to $39 a month paid yearly (20% off), while Plausible publishes no annual discount we could read, so it stays at $9.

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