Lemlist vs Clay
Both sit in lead generation. Here is how they differ on the things you can actually check.
On price: Lemlist starts $98 a month cheaper than Clay ($69 against $167, 59% less) on its Email tier. Paying annually takes Lemlist to $55/mo (20% off). Both figures were read from the vendors' own pricing pages on the dates shown below.
Lemlist
lemlist.com
Sequences that mix email, LinkedIn steps and calls, with image and video personalisation and a built-in warm-up network.
Clay
clay.com
Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.
| Lemlist | Clay | |
|---|---|---|
| Entry price | $69/mo | $167/mo |
| Entry plan | Launch | |
| Paid annually | $55/mosave 20% | — |
| Price checked | 21 Sept 2026 | 21 Sept 2026 |
| Pricing model | Free trial | Free plan |
| Free plan | No | Yes |
| Category | Lead Generation | Lead Generation |
| Around since | 2018 | 2017 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
Lemlist vs Clay, answered
- Is Lemlist cheaper than Clay?
- Yes. Lemlist starts at $69 a month against Clay's $167, 59% less.
- Do Lemlist or Clay have a free plan?
- Clay publishes an ongoing free plan; Lemlist does not.
- What is the difference between Lemlist and Clay?
- Lemlist: Sequences that mix email, LinkedIn steps and calls, with image and video personalisation and a built-in warm-up network. Clay: Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.
- Which one is cheaper paid annually?
- Lemlist, at $55 a month against Clay's $167. Lemlist drops to $55 a month paid yearly (20% off), while Clay publishes no annual discount we could read, so it stays at $167.
