Loops vs ActiveCampaign
Both sit in email marketing. Here is how they differ on the things you can actually check.
Loops
loops.so
Marketing and transactional email in one place with a deliberately small surface area — campaigns, loops (sequences) and an API, without the enterprise sprawl.
Free planEmail Marketing
Visit LoopsActiveCampaign
activecampaign.com
Best known for its visual automation builder — branching, conditional waits, lead scoring and CRM deals in the same product. Aimed at teams that outgrow simple broadcast tools.
Email Marketing
Visit ActiveCampaign| Loops | ActiveCampaign | |
|---|---|---|
| Entry price | $49/mo | $15/mo |
| Pricing model | Free plan | Free trial |
| Free plan | Yes | No |
| Category | Email Marketing | Email Marketing |
| Around since | 2022 | 2003 |
Prices are indicative entry-tier figures, not verified quotes. Both vendors change pricing without notice.