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ZoomInfo vs Clay
Both sit in lead generation. Here is how they differ on the things you can actually check.
ZoomInfo
zoominfo.com
Large-scale company and contact intelligence with buying-intent data, org charts and workflow automation. Enterprise pricing and contracts.
Lead Generation
Visit ZoomInfoClay
clay.com
Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.
Free planLead Generation
Visit Clay| ZoomInfo | Clay | |
|---|---|---|
| Entry price | Custom / not published | $167/mo |
| Entry plan | — | Launch |
| Paid annually | — | — |
| Price checked | not verified | 21 Sept 2026 |
| Pricing model | Paid | Free plan |
| Free plan | No | Yes |
| Category | Lead Generation | Lead Generation |
| Around since | 2007 | 2017 |
Every price here was read from the vendor's own pricing page, most recently on 21 Sept 2026. Entry tier only — vendors change pricing without notice.
ZoomInfo vs Clay, answered
- Do ZoomInfo or Clay have a free plan?
- Clay publishes an ongoing free plan; ZoomInfo does not.
- What is the difference between ZoomInfo and Clay?
- ZoomInfo: Large-scale company and contact intelligence with buying-intent data, org charts and workflow automation. Enterprise pricing and contracts. Clay: Row-by-row enrichment waterfall — pull a list, then chain data providers and AI research to fill in the fields, then push to your outbound tool.
